The launch of First Direct in the UK

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A profile of The Hongkong and Shanghai Banking Corporation in Shanghai, China
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A profile of The Hongkong and Shanghai Banking Corporation in Shanghai, China
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A meeting of William Purves, Chairman of The Hongkong and Shanghai Banking Corporation, and the King of Thailand, Bhumibol Adulyadej
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Title
The launch of First Direct in the UK
Scope and Content
Reporter Barry Whalen takes a look at the pioneering telephone banking service launched by First…
Date
1990
HSBC Reference Number
HQ HSBCT 0008-0017
Video description
First Direct is introduced to HSBC’s employees as an innovative telephone-only bank launched by…

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