Television advertisement issued by first direct titled ‘Radical’

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Television advertisement issued by first direct titled ‘Conventional’
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Article introducing first direct, published in the ‘Midland Group News’ staff magazine in Oct 1989
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Title
Television advertisement issued by first direct titled ‘Radical’
Scope and Content
A television advertisement broadcast for the launch of first direct. This film is part of a pair,…
Date
1989
HSBC Reference Number
UK 1643-0077-0002
Copyright
Produced by Howell Henry Chaldecott Lury and Partners
Video description
The conventional approach of having bank branches is discussed by a narrator, accompanied by…